Portfolio — C4
Building Maintenance Company from Canada
Scope of work:
C4 company from Canada offers professional cleaning and building maintenance services in Vancouver and Lower Mainland and intends to cover US and England markets in a future. Together with the attractive services package advertized to its customers, the firm provides its staff with the professional training as well as favorable and safe working conditions. Environmental-friendly cleaning technologies, hypoallergenic materials applied, exceptional quality and reasonable rates make the company unique within the segment.
C4 brand philosophy is coded in its short and informative at the same time name, which stands for four concepts, such as Consistency, Communication, Cleanliness, Cost-effective. Simplicity, good organization and professionalism principals made a great impact on the updated branding strategy. Black and white shades equate complex approach to each customer’s needs depending on the individual wishes and budget. Logo is devoid of intricate elements. Coherent geometric shapes with the specific pattern appear instead.
Printed font announces brand’s ability to hear and understand its client as well as its willingness to set the customer free from the cleaning routine. C4 aims to make any space be ultimately comfortable and fresh for large groups of professionals stay and literally create healthy atmosphere for realizing each client’s objectives. By asking for C4 assistance one may count on efficient solution of delicate problems of any complexity level throughout offices, warehouses, residential buildings, cafes and restaurants.